Description
2025 - Clio Awards - Grand Winner
2025 - Clio Awards - Gold Winner x 2
2025 - Clio Awards - Silver Winner
The poster campaign blends the Cornetto wrapper with iconic summer elements—such as surfers, divers, boats, waves, and pool floats—to create six distinctive posters that capture the joy of summer. Launched across Europe and then expanding worldwide, the "Unwrap It" campaign was featured globally in OOH, with each design perfectly complementing beachscapes and coastal views.
This professional campaign titled 'Unwrap It' was published in Turkey in May, 2025. It was created for the brands: Cornetto and Unilever, by ad agency: LOLA MullenLowe. This Integrated medium campaign is related to the Household Products industry and contains 3 media assets. It was submitted 7 months ago.
Credits
Advertising Agency: LOLA MullenLowe
Agency Network: IPG Global
Advertiser / Brand: Unilever
Production Studio: Pict Estúdio
Advertiser / Brand: Cornetto
Executive Creative Director: Tomás Ostiglia
Managing Director: Tom Elliston
Creative Director: Jorge Zacher
Creative Director: Dante Zamboni
Creative Director: Kevin Cabuli
Copywriter: Augusto Callegari
Art Director: Pedro Mezzini
Design Director: Yan Graller
Global Account Director: Victoria Rossetti
Global Account Director: Bárbara de la Plaza
Global Account Supervisor: Megan Edwards
Head of Production: Felipe Calviño
Producer: Jorge Saade
Producer: Marina Saro
Art Director: Anthony Zinonos
Designer: Alan Chung
