Unwanted Bellies - Wallet, Unwanted Bellies - Pants

School: The Atomic Garden


Splenda wants to position itself in the minds of young men who care about his physical figure, how we do it? Associating the main benefit of Splenda to a context where they feel identified: the prevention of a pregnant belly.

This student campaign titled 'Unwanted Bellies - Wallet, Unwanted Bellies - Pants' was published in Dominican Republic in August, 2018. It was created for the brand: Splenda, by ad school: The Atomic Garden. This Print medium campaign is related to the Confectionery, Snacks industry and contains 2 media assets. It was submitted almost 6 years ago.


Advertising School: The Atomic Garden, Santo Domingo, Dominican Republic
Creative Director / Art Director / Copywriter: Scarlet Germán
Photographer: Luiggi Chávez


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