ADVERTISING

Description

The frameless and removable design provides hikers an ultralight hiking experience with the 14 oz REI Co-op Flash 22 backpack.

This student campaign titled 'Ultralight ' was published in United States in May, 2022. It was created for the brand: REI, by ad school: S.I. Newhouse School of Public Communications. This Design, Direct, and Print media campaign is related to the Hospitality, Tourism, Other, and Personal Accessories industries and contains 1 media asset. It was submitted over 2 years ago.

Credits

Advertising School: S.I. Newhouse School of Public Communications
Art Director: Huiyi Jing
Copywriter: Huiyi Jing
Instructor: Mel White

ADVERTISING

Sign up for our newsletter

Don't miss out. Receive our free weekly newsletter to learn about the best creative work from all around the globe. We're keeping your email safe and confidential.