This 'True Fuerza' campaign showcases relatable moments in the Latino Culture that represent boldness and strength. Essentially Cafe Bustelo, being the strong coffee brand many latinos drink, is taking credit for these bold moments.
This student campaign titled 'True Fuerza' was published in United States in December, 2019. It was created for the brand: Café Bustelo, by ad school: Miami Ad School. This Print medium campaign is related to the Soft Drinks industry and contains 4 media assets. It was submitted almost 4 years ago.
Advertising School: Miami Ad School, New York, United States of America