ADVERTISING

Don't be Trashley - Help Us Keep Nashville Beautiful

Description

Nashville Department of Transportation is introducing Trashley, a gritty local with a littering problem and main character energy you most certainly do not want to emulate. In a campaign that spans broadcast, digital, out-of-home, experiential and more, NDOT’s Trashley aims to encourage all area residents and those visiting the city to take littering seriously. The spot also features Nashville Mayor Freddie O’Connell, who is committed to reducing litter in Nashville.

This professional campaign titled 'Trashley' was published in United States in March, 2025. It was created for the brand: Nashville Department of Transportation, by ad agency: MP&F. This Digital, Integrated, and OOH Outdoor media campaign contains 1 media asset. It was submitted 8 months ago.

Credits

Agency: MP&F, Nashville, TN
Knight Stivender, Partner
Tom Cocke, VP, Creative Director
Don Bailey, VP, Creative Director
Greg Ellis, Associate Creative Director, Digital
Jack Chisholm, Copywriter
Annbern Holliman, Director of Creative Resourcing
Schuyler Pringle, Senior Account Executive
Danielle Allen, Senior Account Executive
Kimberly Hood, Senior Vice President, Paid Media
Andrea Vidaurre, Paid Media Specialist
Maddie O’Brien, Assistant Account Executive
Victoria Ortega, Intern

Client: Nashville Department of Transportation
Cortnye Stone, Director of Strategic Communications, Policy and Legislation
Sissy Muro Juarez, Social Media and Content Strategist
JD Lane, Commission Coordinator
Brendan Scully, Public Information Officer

Production: Hey There! Production
Will Holland, Director
Jonathan Rogers, Editor

Talent:
Jenny Littleton, Trashley, On camera and vocals
Bruce Arnston, Original music and lyrics
Freddie O’Connell, Nashville Mayor

ADVERTISING

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