Armor All

Touch, Mood

Agency: Merkley + Partners


WWE Superstar, actor and car enthusiast John Cena brings his unique style of approachable humor to the new “Fear Nothing” ad campaign for Armor All from Merkley+Partners that looks to shake up the automotive appearance category and energize the brand.

This professional campaign titled 'Touch, Mood' was published in United States in April, 2018. It was created for the brand: Armor All, by ad agency: Merkley + Partners. This Film medium campaign is related to the Automotive industry and contains 2 media assets. It was submitted over 5 years ago.


Advertising Agency: Merkley+Partners, New York, USA
Chief Executive Officer: Alex Gellert
Chief Creative Officer / Partner: Andy Hirsch
Creative Directors: Chris Landi, Kirk Mosel
Senior Art Director: Gabi Hastings
Senior Copywriter: Dan Aguinaga
Director Broadcast Production: Gary Grossman
Business Manager: Pat Milo
Producer:Donovan Green
EVP, Group Account Director: Diane Hernandez
Account Director: Alison Stelzer
Account Supervisor: Zoe Gepfert
Assistant Account Executive: Kelsey Chipman
Production: O Positive / New York
Executive Producers: Ralph Laucella, Marc Grill
Executive Producer / UPM: Ken Licata

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