Michelob ULTRA

The Race to Equality | The Story of Kathrine Switzer

Agency: GUT


Kathrine Switzer broke barriers to help millions of women run marathons.

This professional campaign titled 'The Race to Equality | The Story of Kathrine Switzer' was published in United States in November, 2022. It was created for the brand: Michelob ULTRA, by ad agency: GUT. This Film medium campaign is related to the Alcoholic Drinks and Sports industries and contains 1 media asset. It was submitted over 1 year ago.


Client : Michelob Ultra
Agency : Gut Los Angeles
Creative Chairman Co-Founder : Anselmo Ramos
Managing Director / Partner : Carmen Rodriguez
Global Chief Client Officer : Carmen Rodriguez
North America Chief Creative Officer : Juan Javier Peña Plaza
North America Chief Creative Officer : Ricardo Casal
Chief Creative Officer : Nacho Ferioli
Global Chief Strategy Officer : Fernando Ribeiro
Partner : Juan Javier Peña Plaza
Partner : Ricardo Casal
Partner : Nacho Ferioli
Partner : Fernando Ribeiro
Executive Creative Director : Ariel Abramovici
Executive Creative Director : Bruno Acanfora
Executive Creative Director : Ramiro Rodriguez Cohen
Creative Director : Guido Donadio
Creative Director : Sebastian Regiani
Associate Creative Director : Tina Assadpour
Senior Art Director : Aurelie Diaz
Copywriter : Lauren Torres
Head of Production : Renata Neumann
Executive Producer : Jack Cutler
Junior Producer : Emma Giorelli
Head of Account : Joselyn Bickford
Account Director : Akoma M'ba
Management Supervisor : Manuela Castro
Account Executive : Laila Houser
Group Strategy Director : Bruno Steffen
Strategist : Tierney Riccitelli
Director of Creative Operations : Junia Parodi
Vice President of Marketing : Ricardo Marques
Senior Marketing Director : Talita Andrade
Director of Digital Marketing : Miles Ritenour
Director of Digital Marketing : Alexis Unwalla
PR Lead : Jessica Thorpe
VP Global Marketing : Pedro Adamy
Global Marketing Director : Paige Dawes
Global Director : Kelsey McInerney
Production Company : HB Films
Managing Partner : John Beveridge
Director : Matt Hoffman
Post Director : Mark Hoffman
Head of Production : Bryce Hill
Producer : Gwyn Fletcher
DOP : Max Goldman
1st AD : Javier Vargas
Production Manager : Heather Elliot
Production Coordinator : Robin Magnet
Editorial Company : Lost Planet
Editor : Federico Brusilovsky
Executive Producer : Gary Ward
Assistant Editor : Doug Yablun
Assistant Editor : Madi Emenheiser
Colorist : Steven San Miguel
Flame Artist : Tim Bird
Sound Design : Charlie Keating
Assistant Producer : Seyline Cuffy
Sound : Lime Studios
Mixer : Ben Tomastik
Assistant Mixer : Kris Huayta
Executive Producer : Susie Boyajan
Producer : Cassie Underwood
Music : Premier Music Group
Original Music : Matthew Hollingsworth
Music Supervision : Premier Music Group


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