Sandy Hook Promise

The Other Side

Agency: BBDO


Today, Sandy Hook Promise is launching its latest PSA, “The Other Side,” which encourages people to visit and bring the organization’s new, no-cost Say Something Anonymous Reporting System to their schools. It’s the latest PSA in a series released by Sandy Hook Promise over the past 18 months that has focused on encouraging people to learn the signs that might lead to gun violence and to say something when you see them, beginning in 2016 with “Evan” and continuing this year with “Tomorrow’s News.”

This professional campaign titled 'The Other Side' was published in United States in March, 2018. It was created for the brand: Sandy Hook Promise, by ad agency: BBDO. This Film medium campaign is related to the Public Interest industry and contains 1 media asset. It was submitted over 6 years ago.


Advertising Agency: BBDO, New York, USA


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