Instagram Story Post: Start a trend of using the Burton filter describing the object/subject you like recently on Instagram Stories. AI will generate a video featuring snowboarding drawing that object/subject into the snow.
Description
INSIGHT: People like to be in control of what they're doing.
BIG IDEA: Boards can be hard to control, but you can have complete control using Burton 3D Snowboards.
This student campaign titled 'Never Had a Friend Like "Me"' was published in United States in May, 2024. It was created for the brand: Burton, by ad school: S.I. Newhouse School of Public Communications. This Digital and Print media campaign is related to the Sports industry and contains 4 media assets. It was submitted about 1 year ago.
Credits
School: S.I. Newhouse School of Public Communications
Art Director: Melody Chen
Copywriter: Melody Chen
Instructor: Mel White
