Danish Health Authority

The Monster

Agency: Advice A/S


Monsters have moved into the children's rooms. They create poor sleep, conflicts and are virtually impossible to deal with.
It is, of course, the “screen monsters”. Resulting in bad mood and low energy affect everyone in the home. So, how can we help parents get a handle on the monsters in the children's rooms?

This professional campaign titled 'The Monster' was published in Denmark in January, 2024. It was created for the brand: Danish Health Authority, by ad agency: Advice A/S. This Digital and Film media campaign is related to the Health and Public Interest industries and contains 1 media asset. It was submitted 3 months ago by Director: Toke Blicher Møller of TBM.


Dir: Toke Blicher Møller
DoP: Jonas Berlin
Ex. Producer: Anders Røge
Producer: Patrick Bendix
Producer: Ekaterina Petrounina
1.AC: Frederik Haslund
Steadicam: Daniel Parmo
2. AC + DIT: Morten Berg
Gaffer: Martin Riello
Best boy: Yannick Bruckert
Set design: Sidsel Rudolph
Stylist: Trine Cordes
Regi assist: Cecilie Frost
Edit: Jens Mouritzen
VFX (Monster): Denis Reva and team
VFX : Toke Blicher Møller
Grade: Joseph Barnett
Sound design: Kevin Bavnhøj
Caster: Ditte Kiel

Mother: Camilla Rosenkrands
Girl: Solvig

Agency: Advice AS
Sr. Creative Director: Mark Mikael Møller
Copywriter: Nicolas Housted
Project manager: Cecilie Timm

Client: Danish Health Authority
Mathilde Torp Carlsen
Annemette Høgedal
Signe Breitenstein


Sign up for our newsletter

Don't miss out. Receive our free weekly newsletter to learn about the best creative work from all around the globe. We're keeping your email safe and confidential.