Description
Most people drive on autopilot. It makes them drift. These ads illustrate the thoughts of a person drifting while driving to show why humans need Lane Departure Warning.
This professional campaign titled 'The Match, The Supermarket, The Interview, The Meeting' was published in United Arab Emirates in May, 2017. It was created for the brand: Cadillac, by ad agency: Saatchi & Saatchi. This Print medium campaign is related to the Automotive industry and contains 4 media assets. It was submitted about 6 years ago.
Credits
Advertising Agency: Saatchi & Saatchi, Dubai, United Arab Emirates
Chief Creative Officer: Komal Bedi Sohal
Associate Creative Directors: Samer Zouehid, Luis Gatti
Art Director: Hana Kawalit
Retouchers: Flavio Hargreaves Costa, Manirajan Jesoudass
Studio: Illuminata
