Sony Pictures


Agency: Archer Troy


Garfield is one of the greediest cats in the whole world, and his hunger is sooo big that it wouldn't fit on just one Billboard.

Introducing our new media and OOH idea for the premiere of the movie Garfield: Out of the House.

*English Translation Billboard: FRIENDSHIP IS SHARING... A LITTLE BIT.

This professional campaign titled 'THE LOOOONG BILLBOARD' was published in Mexico in April, 2024. It was created for the brand: Sony Pictures, by ad agency: Archer Troy. This OOH Outdoor medium campaign is related to the Movies, Pets, and Recreation, Leisure industries and contains 5 media assets. It was submitted about 2 months ago by Director Creativo Asociado: David Romero Alvarez of Archer Troy.


VP Creativo: Mike Arciniega
Director General Creativo: Carlos Oxte - Guillermo Bernal
Director Creativo de Grupo: Chaz Torres Jerez
Directores Creativos: Dante García - José Hernández
Director Creativo Asociado / Copywriter : David Romero Álvarez
Directores de Arte: Isai Aguilar - Fernanda Rosales
Director de Cuentas: Elizabeth Bernal
Cuentas: Alejandra Lasso
Productor Managers: Victoria Islas - Eduardo Astorga
Editor: Fernando Cárdenas - Julio Ramirez


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