84 Lumber

The journey

Agency: Brunner


Campaign goal is recruitment. The :90 Super Bowl “story intro” ad will run, nationally, just prior to halftime. We see a Mexican mother and daughter embark on a journey. The spot ends before they reach their destination. Viewers are directed online for the conclusion. See second ad above for the conclusion.

This professional campaign titled 'The journey' was published in United States in February, 2017. It was created for the brand: 84 Lumber, by ad agency: Brunner. This Film medium campaign is related to the Professional Services industry and contains 2 media assets. It was submitted about 7 years ago.


Advertising Agency: Brunner, Pittsburgh, USA
Creative Director: Dave Vissat
Chief Creative Officer: Rob Schapiro
Associate Creative Directors: Derek Julin, Kevin Corfield
Chief Client Officer: Jeff Maggs
Account Director.: Lauren Tedesco
Senior Account Manager: Dana Lucas
Associate Broadcast Director.: Kathy Baldauf
Agency Production: FIXER Partners
Executive Agency Producers: John Noble, Brad Powell
Production Company: Sanctuary
Director: Cole Webley
Director of Photography: Justin Brown
Creative Director: Matt Wilson
Line Producer: Christopher Cho
Executive Producer: Preston Lee
Heads of Production: Adam Litt, Leopoldo Luisetti
Production Designer: Christopher Lagunes
Editorial: Final Cut
Editor: Jeff Buchanan
Exec Producer: Sarah Roebuck
Producer: Penny Ensley
Head of Production: Jen Sienkwicz
Assistant Editor: Geoff Hastings
Cutting Assistant: Andre Castiglioni
Visual Effects: Method Studios
Executive Producer: Stuart Robinson
CG Supervisor: Boaz Livny
VFX Supervisor: Eliza Pelham Randall
Flame Artists: Stephen Morris, Jared Pollack
Senior VFX Producer: Bennett Lieber
Color Grading: Company 3
Colorist: Tom Poole
Music: Future Perfect
Composer: Victor Magro
Producer: Max Gosling
Audio Post: Heard City
Sound Mixer: Phil Loeb


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