The Invisible Monument

Agency: DDB Group Italy


Every story is invisible until you know it.
Sanofi creates the first Invisible Monument. A temporary installation that represents anyone affected by a rare disease, and tells the stories of these people to make them, finally, visible.

This professional campaign titled 'The Invisible Monument' was published in Italy in February, 2022. It was created for the brand: Sanofi, by ad agency: DDB Group Italy. This Ambient medium campaign is related to the Health industry and contains 1 media asset. It was submitted almost 2 years ago by Supervisor Copywriter : Milton Siclari of DDB Group Italy.


Advertising Agency: DDB Group Italy, Milan, Italy
Chief Creative Officer: Luca Cortesini
Creative Director: Samantha Scaloni
Creative Director: Daniel Cambò
Art Director Supervisor: Stefano Tunno
Art Director Supervisor: Adriawan Purwanto
Copywriter Supervisor: Milton Siclari
Client Account Director: Davide Bergna
Director: Tiziano Colucci


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