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Cadillac

The Instagram test drive

Agency: Red Lion

Description

The first ever Instagram test drive: You tap. We drive. We gave Montreal the chance to test drive the 2017 Cadillac XT5 with only their device and a willingness to dare.

This professional campaign titled 'The Instagram test drive' was published in Canada in January, 2017. It was created for the brand: Cadillac, by ad agency: Red Lion. This Experiential medium campaign is related to the Automotive industry and contains 1 media asset. It was submitted over 5 years ago.

Credits

Advertising Agency: Red Lion, Canada
President / Chief Creative Officer: Matt Litzinger
Associate Creative Director: Pepe Bratanov
Senior Copywriter: Kyle Carpenter
Client Service Director: Kaitlin Doherty
Account Director: Andrea Friday
Account Supervisor: Wendy Richardson
Account Executive: Alyse Thompson
Account Coordinator: Greg Telford
Digital Strategy: Michael Ash
Producer: Meghan Cassidy
Production Company: The Field
Editorial: Rooster
Colourist: The Vanity
Audio: The Post Office

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