Hardcore denim. The BVB Edition '21 - In the new G-Star RAW x BVB campaign, Dortmund kickers Roman Bürki, Emre Can, Mahmoud Dahoud, Thomas Delaney, Thomas Meunier and Marcel Schmelzer present pieces of the current G-Star RAW Hardcore Denim Campaign. The city of Dortmund is their playfield, the uniform Hardcore Denim.
The game is on in a fascinating journey through the exciting world of G-Star RAW x BVB, via an enormous pinball machine.
This professional campaign titled 'The game is on' was published in Netherlands in May, 2021. It was created for the brands: G-Star RAW and G-Star RAW and Borussia Dortmund, by ad agency: The Family Amsterdam. This Film medium campaign is related to the Fashion industry and contains 1 media asset. It was submitted over 1 year ago.
Advertising Agency: The Family Amsterdam
Production: The Family Amsterdam
Director: Marco Grandia
Service Production Germany: Peoplegrapher
DOP: Floris van der Lee
Design pinball machine: Raphael Bartels
Art Direction pinball machine: Elsa Oskam
Edit: Govert Janse
Post Production: The Compound
Music: 22 Ghosts
Sound Design: Stainless Sound