Macroscope
Streetoscope
Description
Medicine is problematic in Egypt, for both doctors and for patients.
NEWGIZA's MediTown tackles every issue, addresses it, and shows how it enhances the experiences for all the stakeholders.
The campaign is solely addressing doctors and patients and elevates the experience to a whole new level of convenience.
The futuristic look and feel of the exclusively medical city reflects a sophisticated level of readiness to new technologies and maintains an edgy equity.
This professional campaign titled 'The Future of Medical Care' was published in Egypt in December, 2021. It was created for the brand: Meditown - Newgiza, by ad agency: Media Hub Digital. This Digital, OOH Outdoor, and Print media campaign is related to the Health, Pharmaceutical, and Real Estate industries and contains 2 media assets. It was submitted over 2 years ago by Sultan: Ahmad of Vision Group.
Credits
Advertising Agency: Media hub, Cairo, Egypt
Creative Director: Ahmed Hazem
Team Leader: Akram Adel
Art Director/Design: Ahmad Sultan, Mohammed Osama
Copywriter: Ehab Fawzi
