The Essential Influencers

Agency: TBWA


During times like these the world needs essential influencers. Influencers with factual, unbiased and up-to-date information. COVID-19 has and will dominate online conversations and misinformation has taken over social media. This is why Terveystalo wrote an open letter to the social media giants. We need their help to elevate the health care professionals who are exactly the influencers our world needs right now.

This professional campaign titled 'The Essential Influencers' was published in Finland in May, 2020. It was created for the brand: Terveystalo, by ad agency: TBWA. This Film medium campaign is related to the Health and Public Interest, NGO industries and contains 1 media asset. It was submitted over 3 years ago.


Advertising Agency: TBWA\Helsinki, Finland

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