Description
Make people believe that road safety is their common responsibility. Encourage them to sign The Declaration of Sobriety.Watch the video too.
This professional campaign titled 'The Declaration of Sobriety' was published in Poland in July, 2010. It was created for the brand: The Polish National Road Safety Council, by ad agency: MarketShare. This Ambient medium campaign is related to the Public Interest, NGO industry and contains 1 media asset. It was submitted over 12 years ago.
Credits
Advertising Agency: MarketShare, Warsaw, Poland
Creative Director: Konrad Swieboda
Art Director: Michal Sek
Copywriter: Radek Dudzic
Designer: Marcin Szymanski
Project Manager: Adam Jaworowski
Strategic Planner: Hubert Lacki
Client Service Director: Anna Stawska