Mattel Barbie

The Barbie Project


Barbie. It's amazing how one doll can conjure so many different feelings and spark so much conversation. To learn more about how kids and their parents really feel about playing with Barbie, we started The #BarbieProject. No scripts. No rehearsals. Just real kids, real parents, telling their stories. What do you see when your kids play with Barbie? Join the conversation by sharing your story using #BarbieProject.

This professional campaign titled 'The Barbie Project' was published in United States in May, 2014. It was created for the brands: Barbie and Mattel, . This Digital medium campaign is related to the Gaming industry and contains 1 media asset. It was submitted about 10 years ago.

Casa do Zezinho


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