To promote that UPS has brought their services to Nova Scotia, Canada, we merged their identifiable brown box with the iconic tartan pattern of that area.
This professional campaign titled 'Tartan Box' was published in Canada in May, 2012. It was created for the brand: UPS, by ad agency: Ogilvy. This Print medium campaign is related to the Transport industry and contains 1 media asset. It was submitted almost 10 years ago.
Advertising Agency: OgilvyOne, Toronto, Canada
Creative Directors: Matt Hassell, Ian MacKellar
Art Directors: Mark Ovsey, Kevin Belanger
Copywriter: Noah Feferman
Associate Creative Director: Greg Shortall