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Hyundai

Taking Steps

Agency: Sid Lee

Description

for Tomorrow is an ecosystem that allows users to access and share community-based innovations to bring to bear solutions that address the world’s escalating environmental and social crises. To celebrate six months since the launch of this initiative, Hyundai Motor Company and the United Nations Development Program (UNDP) released a video presenting three inspiring sustainable solutions developed by local innovators in Nepal, Nigeria, and the UK.
This short film, created by Sid Lee, is about three people who are working to create a more sustainable world for all of us, the challenges they face, and how their determination has helped improve life in their communities and beyond. To learn more about the movement, visit: https://fortomorrow.org/

This professional campaign titled 'Taking Steps' was published in South Korea in May, 2021. It was created for the brand: Hyundai, by ad agency: Sid Lee. This Integrated medium campaign is related to the Automotive and Public Interest, NGO industries and contains 1 media asset. It was submitted about 1 year ago by PR Manager: Kristel Dupont of Sid Lee.

Credits

Advertising Agency: Sid Lee, Canada

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