ADVERTISING

Michelob ULTRA

Superior Hotel

Agency: Wieden+Kennedy

Description

Lionel Messi stars in a new Michelob Ultra commercial timed to the FIFA Club World Cup, following his memorable 2024 Super Bowl spot with Jason Sudeikis and Dan Marino. Titled "Superior Hotel," the 30-second ad features Messi in a playful one-on-one soccer match for the last Michelob Ultra in a hotel bar fridge. The spot will air on social media and during tournament broadcasts, as Messi and Inter Miami prepare to face Egypt’s Al Ahly on June 14 at Hard Rock Stadium.

This professional campaign titled 'Superior Hotel' was published in United States in June, 2025. It was created for the brand: Michelob ULTRA, by ad agency: Wieden+Kennedy. This Film medium campaign is related to the Alcoholic Drinks and Sports industries and contains 2 media assets. It was submitted 6 months ago.

ADVERTISING

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