Oral-B Oral-B India


Agency: Sociowash

Stuck food? Oral-B Criss Cross to the rescue!


When objects get stuck, they can become quite troublesome, whether it's food lodged between your teeth or a ship blocking the Suez Canal. Such situations can have catastrophic consequences for the things surrounding them. Therefore, it's essential to be cautious and vigilant.

Drawing inspiration from the Suez Canal incident, we apply this metaphor to a common scenario in dental care to illustrate its potential impact.

This professional campaign titled 'Stuck!' was published in India in June, 2023. It was created for the brands: Oral-B and Oral-B India, by ad agency: Sociowash. This Digital medium campaign is related to the Beauty, Health, and Personal Accessories industries and contains 1 media asset. It was submitted 2 months ago by Copywriter: Vikith Jain of Sociowash.


Advertising Agency: Sociowash, Mumbai, India.
Brand- Oral-B India
Copywriter: Vikith Jain
Designer: Karan More
ACD Copy: Vishal Kadam, Vinit Patil
ACD Art: Hemant Sarpotdar
Business Head: Chirag Sangai
Account Director: Himani Mangtani
Account Lead: Nirjari Bhatt
Account Manager: Shailee Priyadarshi, Aahan Chatterjee


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