Description
This campaign targets homosexual males ages 18-30. It stems from the underlying subculture of bug chasers, or men who actively seek out HIV and want to be infected.
This professional campaign titled 'Street, Pleasure, Inevitable, The Gift' was published in United States in August, 2008. It was created for the brand: RAVE, by ad agency: LMN Design. This OOH Outdoor medium campaign is related to the Public Interest industry and contains 4 media assets. It was submitted about 16 years ago.
Credits
Advertising Agency: LMN Design, USA
Art Director: Laurie Nickerson
