Description
Clash of Clans is turning its biggest in-game upgrade into a real-world experience, offering tens of millions of players the chance to win the prize of a lifetime.
Players will be able to live like they’ve entered the game’s world, with a month-long stay in an Irish castle featuring themed details and nods to the Clash of Clans world.
To mark the launch of the all-new Town Hall 18, Lisheen Castle, a 19th-century fortress in County Tipperary, has been re-imagined as The Real Town Hall, transforming the game’s fantasy world into reality.
Fans will get the chance to step into the world of the game, with everything from a fully themed Clash library, authentic Barbarian swords, and embroidered bathrobes to potion-inspired amenities.
The prize, redeemable for up to four people (inclusive of the winner) and worth over £120,000 / $150,000, includes round-trip flights from anywhere in the world, private transfers, a personal chef serving daily meals, and exclusive use of the castle for four unforgettable weeks.
To be in with a chance of winning, players simply need to reach Town Hall 8 or more and share a screenshot of their upgrade to Instagram, TikTok or X to qualify.
The release of the new Town Hall 18 marks a big moment for players of the popular video game*. A Town Hall is at the heart of every Clash of Clans player’s village, and upgrading it is necessary to unlock new buildings, troops, defences and more.
This professional campaign titled 'Stay a Month in an Irish Castle Contest' was published in Finland and Multinational Worldwide in November, 2025. It was created for the brands: Clash of Clans and Supercell, by ad agency: DAVID New York. This Film and Integrated media campaign is related to the Gaming industry and contains 1 media asset. It was submitted about 1 month ago.
Credits
Clash of Clans - The Real Town Hall
Supercell
Iwo Zakowski: Head of Live Games Marketing
David Edwards: Product Marketing Manager
Yiannis Alexopoulos: Product Marketing Manager
Jannica Routamo: Marketing Producer
Yuri Yoshimura: Marketing Producer
Vladislav Perge: Community Manager
Enni Linus: Creative Producer
Ana Martins: Creative Producer
DAVID New York
Pancho Cassis: Global CCO & Partner
Sylvia Panico: Global COO
Daniel Lobatón: North America CCO
André Toledo: Chief Creative Officer
Lauren Varvara: Executive Creative Director
Pedro Sattin: Creative Director
Sébastien Rouvière: Creative Director
Ricky Solano: Associate Creative Director
Gonzalo Arica: Associate Creative Director
Brenda Morrison Fell: North America Head of Production
Tomas Diego: Senior Producer
Debi Rubbiani: Senior Producer
Barbara Karalis: Business Affairs Director
Catalina Peña: Senior Business Affairs Manager
Carol Vieira: North America MD
Brett Niebling: Group Account Director
Enrique Espinetti: Account Director
Laura Saliba: Account Executive
Paula Vampre: Global Chief Strategy Officer
Victoria Aldecocea: Strategist
Sandra Azedo: Global PR & Communications Director
Animation: BANANA
RTTH: Live Action Papaya Films
DOP and Editor: Ignas Laugalis
Executive Producer: Wojtek Skiba
Producer: Matilda Denny
Line Producer: Séamus Waters