Description
First Horizon Bank debuts a whimsical new commercial that cleverly illustrates its brand promise—“the best of big and small”—by imagining a magical world operating inside a smartphone. Directed by Ivan Grbovic of The Corner Shop, the film takes us into a fantastical, Wonka-inspired factory hidden behind the screen of a user’s phone.
This professional campaign titled 'Smartphone' was published in United States in June, 2025. It was created for the brand: First Horizon Bank, by ad agency: Mindgruve. This Film medium campaign is related to the Finance industry and contains 1 media asset. It was submitted 28 days ago.
Credits
Agency: Mindgruve
First Horizon Bank Credits
Production Company: The Corner Shop
Director: Ivan Grbovic
Executive Producer / The Corner Shop Founder: Anna Hashmi
Executive Producer The Corner Shop: Jay Shapiro
DOP: Sara Mishara
Set Designer: David Pelletier
Agency: MindGruve
Producer: Rose Hansen Smith
ECD: Victor Camozzi
Client: First Horizon Bank
Charles Talley
Phil Raskin
Visual Effects: ARC Creative
ECD: Gavin Wellsman
Sr. Post Producer: Sally Wnek
VFX Supervisor: Ajit Menon
VFX Supervisor: Jimmy Bullard
Editorial: Work Editorial
Editor: Martin LeRoy
EP: Marlo Baird
Music: Joe Davies
Sound EFX: Jacob Johnston
