We tell a story about the accessoires-king hans porter, who like to show the craftsmen in the world, how easy you can assure your goods in a transporter, caddy or crafter. But, all the time he will make a misstake, cause his not a professional. So, his assistant Peter Lieferts will show us the right way with the original volkswagen accessoires. Cassy caddy, the smart and sexy girl will help him and she will visit you on site in the end of summer to show you the Volkswagen accessoires.
This professional campaign titled 'Smart building, Rocky, Smart building, Wild west, Smart b...' was published in Germany in July, 2010. It was created for the brand: Volkswagen, by ad agency: wüschner/naylil. This Film medium campaign is related to the Automotive industry and contains 3 media assets. It was submitted almost 12 years ago.
Advertising Agency: Wüschner/naylil, Munich, Germany
Creative Director: Dominik Heinrich
Strategic Director: Manfred Simon
Art Directors: Lilian Neunhoeffer, Stephan Krammel, Lena Blaetz
Copywriter: Stefanie Wollgarten
Online Director: Jens Nuesch
Illustrator: Lilian Neunhoeffer
Photographer: Lars Gay
Filmproduction: element e, Hamburg, Germany
Director: Georg von Mitzlaff