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Digital: Slangry Hotline
Description
We're All a Little "Slangry." That moment when tiny mishaps, like the wrong milk or slow Wi-Fi, trigger an irrational, emotional outburst. It's that sleepy-angry mix that makes small annoyances feel like world-ending disasters. Our campaign taps into this relatable truth: Not getting enough sleep heightens your emotions. When sleep is missing, rational thoughts leave your mind and those amplified feelings take over.
This student campaign titled 'Slangry' was published in United States in December, 2025. It was created for the brand: Zzzquil, by ad school: S.I. Newhouse School of Public Communications. This Digital and Print media campaign is related to the Health and Pharmaceutical industries and contains 5 media assets. It was submitted about 1 hour ago by Hannah Weiner of S.I Newhouse School of Communications.
Credits
School: School: S.I. Newhouse School of Public Communications
Art Director: Kate Ladenheim
Copywriter: Hannah Weiner
Instructor: Stephen Lundberg
