Renault just developed the most fuel-efficient engine in its category. The new Energy dCi 110 hp only consumes 3.5 l per 100 km. This means that you can travel up to 1700km using a single tank. To let you experience this unique performance, we developed a webApp that gives you the opportunity to see all the destinations you can reach with one tank from where you are standing right now.
This professional campaign titled 'Single tank destinations' was published in France in June, 2012. It was created for the brand: Renault, by ad agency: Marcel. This Ambient medium campaign is related to the Automotive industry and contains 1 media asset. It was submitted over 10 years ago.
Advertising Agency: Marcel, Paris, France
Creative Director: Jeremie Bottiau
Art Director: Thibault Choquel
Copywriter: Filipe Vilas-Boas
Account Managers: Pascal Gaveriaux, Arthur Trarieux, Sébastien Llanta, Jean-Frédéric Bloy, Matthieu Morteau