Pepsi Pepsico

#SeMeAntojaGuate (I'm Craving Guate)

Agency: El Taier DDB


This summer #SeMeAntojaGuate returns.
A platform that started in 2021 with the purpose of highlighting local food and the most touristic places in the country. But now, we take the platform to another level, in partnership with one of the most famous Youtubers and internet celebrities in the world of traveling: Luisito Comunica.
Together we embarked on a world-class adventure, to invite all Guatemalans to explore, discover and get to know all the places and experiences that only Guate and Pepsi have for you.

This professional campaign titled '#SeMeAntojaGuate (I'm Craving Guate)' was published in Guatemala in March, 2022. It was created for the brands: Pepsi and Pepsico, by ad agency: El Taier DDB. This Film medium campaign is related to the Hospitality, Tourism and Soft Drinks industries and contains 1 media asset. It was submitted about 1 year ago by Senior Copywriter: David Romero Alvarez of DDB Centro.


Advertising Agency: El Taier DDB Centro, Guatemala City, Guatemala
Production Company: Landia
President: Manuel Madrid
Vp: Victor Pardo
Chief Creative Officer: Julián Nuñez
Creative Director: Josho Contreras
Senior Copywriter: David Romero Álvarez
Associate Creative Director: Arturo Chavarría
Art Director: Gino Cáceres
Copywriter: Ronnie Valencia
Digital Content Director: Rodrigo Hernández
Graphic Designer: Lorena Guardado
Graphic Designer: Nifdel Rivera
Graphic Designer: Iván Holguin
Graphic Designer: Angelo Elías
Chief Executive Officer: Hector Oliveros
Account Director: Bárbara Lazo
Account Executive: Wendy Abrego


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