Our 'Selfies' Radio campaign demonstrates that the Cape Times gets you closer to the news. We took key newsmakers and had them deliver the news “themselves”. You can’t get any closer to the news than with the subject bringing you the news himself.
This professional campaign titled 'Selfies Radio, Helen Zille' was published in South Africa in May, 2013. It was created for the brand: Cape Times, by ad agency: Lowe. This Audio medium campaign is related to the Media industry and contains 1 media asset. It was submitted about 10 years ago.
Advertising Agency: Lowe Cape Town, South Africa
Creative Director: Kirk Gainsford
Art Director: Dane Alexander
Copywriter: Jeanine Gomes
Producer: Tenille Abrahams