To encourage American readers to take more of a global perspective, DDB UK have created a topical press advertisement for the Financial Times featuring Barack Obama. Using the stars from the EU flag the execution shows the possible effect of a hard-hitting Eurozone crisis with a touch of wit and humour.
This professional campaign titled 'Seeing Stars' was published in United Kingdom in May, 2012. It was created for the brand: Financial Times, by ad agency: DDB. This Print medium campaign is related to the Media industry and contains 1 media asset. It was submitted over 10 years ago.
Advertising Agency: DDB, UK
Executive Creative Director: Jeremy Craigen
Creative Directors: Matt Lee, Pete Heyes
Art Directors: Aaron McGurk, Chris Lapham
Copywriters: Chris Lapham, Aaron McGurk
Design: Aaron McGurk
Account Team: Charlie Elliot, Flemming Lerche