Save the Bees, Grow Old

School: Miami Ad School


It is important to let people know the importance of bees in our lives and how their existence is threatened by humankind. If the bees die, the human would only have four years to live.
This situation is almost unknown for most of us, my campaign is aimed to inform and create awareness about the need to preserve this specie.
The idea of scanning a bee is to provide an easy and atractive access to the information about the world of bees.
Since many of the products we consume daily are influenced by them,the best way to highlight their importance is through the products themselves
Scan a Bee and learn more about them.

This student campaign titled 'Save the Bees, Grow Old' was published in United States in June, 2017. It was created by ad school: Miami Ad School. This Integrated medium campaign is related to the Public Interest industry and contains 9 media assets. It was submitted about 6 years ago.


Advertising School: Miami Ad School, Miami, USA
Creative Director / Art Director: Alana Vitrian
Copywriter: Claudia Dompe


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