Description
Utilize food waste data (sourced from the NRDC) with campaign messaging that gets in New Yorkers’ faces by telling them to save it – both their excuses for wasteful habits and their food.
This student campaign titled 'Save It!' was published in United States in September, 2019. It was created for the brand: NYC Mayor’s Office of Sustainability, by ad school: Miami Ad School. This Print medium campaign is related to the Public Interest industry and contains 3 media assets. It was submitted over 5 years ago.
Credits
Advertising School: Miami Ad School, New York, United States of America
Copywriter: Charles Theori
Art Director: Kaiqi Cai
