Craftsman have strong hands. These posters, printed on sand paper, invite people to get the hands of a Craftsman by rubbing their hands on it.
This professional campaign titled 'Sand paper' was published in United States in February, 2012. It was created for the brand: Craftsman Tools, by ad agency: Y&R. This Outdoor medium campaign is related to the Industrial, Agriculture industry and contains 3 media assets. It was submitted over 11 years ago.
Advertising Agency: Y&R, Chicago, USA
Chief Creative Officer: Bob Winter
Associate Creative Directors: Gabo Curielcha, Chris Jansma
Art Director: Gabo Curielcha
Copywrtier: Chris Jansma