Main Copy #RotanaUnderstandsYou
Tactical Copy #1- Eggs
Tactical Copy #2- Beans
Tactical Copy #3- Mulukhiyah
Tactical Copy #4- Rice
Ramadan Riddles (Fawazeer) #1 - Kunafa
Ramadan Riddles (Fawazeer) #2 - Rokak
Ramadan Riddles (Fawazeer) #3 - Kahk
Ramadan Riddles (Fawazeer) #4 - Biscuits
Description
Every queen in her kitchen needs just one thing—something that truly gets her.
Something that understands her rhythm, her little secrets, and the magic she brings to every dish.
Something that knows her cravings, whether it's a quick snack, a hearty breakfast, lunch, or dinner.
Something that helps her whip up the most delicious dishes from any cuisine.
The one that understands every flavor, every ingredient, and what makes every recipe perfect—taste, color, aroma, and quality.
Every woman needs Rotana because it just gets her.
Rotana Understands You!
This professional campaign titled 'Rotana Understands You!' was published in Egypt in March, 2025. It was created for the brand: Rotana Dairy, by ad agency: TAC Universe. This Content, Digital, and Film media campaign is related to the Food industry and contains 9 media assets. It was submitted 3 months ago by Creative Strategist: Fady George of TAC Universe.
Credits
Client: Rotana Dairy (Sakr group)
Agency: TAC UNIVERSE [Omar Essam Osman, Moustapha Zaalouk]
Director: DIBO
DOP: Disha Hisham
Creative Director Associate/scriptwriter: Ahmed ElHareedy
Creative Director: Esraa Zakaria
Account Manager: Basma El Shenawy
Creative Strategist: Fady George
Creative & Content Team :
Khaled Mady, Basant Ahmed, Amr ElSonbaty, Asmaa Swidan, Mohamed Gamal
Production House: P4Concept Production House
Executive Producer: Hagar Amer
Mohamed El Sherif
Head of production: Islam Sherif
Art director: Omnia Tawakol
Food stylist: Amal Mansour
1st ad: Noha Khatab
Ass producer: Omar Ramses
Post producer: Khaled Fahmy
Editor: Mohamed Matar
Colorist: Ahmed Yacout
