Illinois Cares for Kids

Real Life Influencer

Agency: 1o8


Through the creative leadership of 1o8, the Illinois Department of Human Services, Illinois Cares for Kids, and the Illinois Network of Child Care Resource and Referral Agencies have just released this new campaign. Continuing to leverage Sarofsky’s look, feel, and characters created for the State of Illinois’ groundbreaking “I Got Love” campaign, the new “Real Life Influencer” campaign celebrates the hardworking, “influential” individuals that work in Early Childhood Education and Care all over Illinois.

This professional campaign titled 'Real Life Influencer' was published in United States in January, 2024. It was created for the brand: Illinois Cares for Kids, by ad agency: 1o8. This Digital, Film, and Integrated media campaign is related to the Education, Health, and Public Interest industries and contains 1 media asset. It was submitted 3 months ago.


Advertising Agency: 1o8
Founder: Aalap Shah
Executive Creative Director: Jen Bills
Brand Strategist: Joe Valentine
Creative Director: Greg Mills
Art Director: Lauren Schrader
Executive Producer: Mallory Sohmer
Associate Account Director: Gabi Nonneman
Account Coordinator: Moira Reed
Social Editor: Keith Guerrero
Paid Media Specialist: Evan Dorosheff
Email Marketing Director: Brienne Jepkema
Multicultural Marketing Partner: PACO Collective
Production Company: Tessa Films
Director: Carrie Stett
Director of Photography: Andrew Wehde
Executive Producers: Lisa Masseur, Amy McIntyre
Line Producer: Marsie Wallach
Set Decorator: Alev Yasatan
Wardrobe: Martha Heppler
Design/Animation Company: Sarofsky
Executive Creative Director: Erin Sarofsky
Executive Producer: Steven Anderson
Producers: Andrew Rosenstein, Dylan Ptak
Design/Animation: Nik Braatz, James Wignall, Nick Gardener, Luke Shelley, Daniel Geiszler
Senior Editor: Tom Pastorelle
Assistant Editors: Jesus Diaz, Henry Smalstig
Color Company: Nolo
Colorist: Mike Matusek
Color Assist: Kathleen Grimm
Original Music and Audio Post: Squeak E. Clean Studios
Creative Director & Arranger: Julie Nichols
Executive Creative Producer: Chris Clark
Senior Post Producer: Angelina Phengphong
Senior Sound Designer & Mixer: Surachai Sutthisasanakul
Assistant Engineer: Taryn Stroman

A. Kjærbede


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