Under the slogan “Doritos Bits. Small but big in taste” Fitzroy was asked to produce a 10 second tag-on for the current Doritos television commercial. Both the familiar American monster truck and complete set were replicated in miniature form. With props made from cardboard, a radio-controlled mini monster truck, sugar glass and fireworks we then re-enacted the entire TV ad. Sure, it was smaller – but just as spectacular as the original.
This professional campaign titled 'Re-enactment' was published in Netherlands in August, 2014. It was created for the brand: Doritos, by ad agency: Fitzroy. This Film medium campaign is related to the Food industry and contains 1 media asset. It was submitted about 9 years ago.
Advertising Agency: Fitzroy, Amsterdam, Netherlands