Equestrian-themed beauty campaign photography
Radiant skincare brand influencer campaign photography
Lifestyle photography for luxury skincare campaign
Portrait photography for influencer-led brand promotions
Headshot photography for influencer marketing campaign
Aspirational cosmetic brand lifestyle photography
Skincare campaign photography featuring influencer headshots and lifestyle photography
Los Angeles photographer shoots equestrian-themed beauty campaign
Headshot photography for beauty influencers in skincare campaign
Skincare brand photographer focused on influencer-driven campaigns
Celebrity campaign headshot photography for cosmetic brands
Description
The BasedSKIN Spring Lifestyle Campaign blends aspirational beauty with relatable luxury, using lifestyle photography to evoke a glamorous equestrian lifestyle. It highlights how BasedSKIN’s skincare integrates seamlessly into the routines of those prioritizing radiant skin and high-end self-care. The campaign leverages Influencer Marketing, Sponsored Content, Paid Media Ads, and Lifestyle Photography to tie the benefits of glowing skin to a sophisticated lifestyle.
Cedella and Carlo Mendez embody the brand’s polished sophistication. Carlo, known for Netflix’s Real Rob and Emmy-nominated The Bay, projects confidence and refinement, while Cedella’s chic aesthetic complements the brand’s luxurious image. As long-term ambassadors, they foster trust and authenticity, deepening connections between their followers and BasedSKIN.
The campaign features branded photography for use across platforms like websites, social media, advertising, and packaging. Summer visuals include portrait and glamour photography that emphasize youthful, glowing skin and an aspirational lifestyle.
By focusing on luminous skin and high-end routines, the BasedSKIN Spring Lifestyle Campaign positions the brand as a premium skincare leader, resonating with beauty-conscious consumers seeking results and sophistication in their self-care rituals.
This professional campaign titled 'Radiant Skincare Photography Campaign' was published in United States in July, 2023. It was created for the brand: Based Skin, by ad agency: Altered State Productions. This Content, Digital, and Print media campaign is related to the Beauty, Pharmaceutical, and Retail Services industries and contains 11 media assets. It was submitted 3 months ago by Video Production Company: Altered State Productions of Altered State Productions.
Credits
Talent: Paulina Kanna, Carlo Mendez, Cadella
Photographer: Combina Key
Marketing Agency: Altered State Productions
