Description
Project Trumpmore is aiming to demonstrate climate change in a monumental way. A Finnish NGO wants to commission a 115-foot tall ice sculpture of Donald Trump’s face in the arctic region to demonstrate that climate change is happening. The project was launched in April and has since managed to gather enormous international media attention and spark conversion about the topic.
Only a small part of the population is active in the public discussion on environmental issues. The goal was to change that. With Project Trumpmore we wanted to generate discussions about global warming.
This professional campaign titled 'Project Trumpmore' was published in Finland in July, 2018. It was created for the brand: Melting Ice Association, by ad agency: SEK. This Film medium campaign is related to the Public Interest industry and contains 1 media asset. It was submitted almost 7 years ago.
Credits
Advertising Agency: SEK, Finland
