Convenience without compromise
Premium To-Go
Not a convenience store. Just very convenient.
Description
Potawatomi Ventures, the economic development and income diversification business of the Forest County Potawatomi Community (FCPC), has launched fireside MARKET, a new food-forward, modern market that offers made-to-order, high quality food and frictionless, technology-driven services. Supporting the launch of fireside MARKET is a 360-food focus, local marketing campaign created by Milwaukee-based Hanson Dodge, Potawatomi’s creative agency partner. The campaign targets families, and especially moms, along with travelers, truck drivers and locals, with a focus on its high-quality, fresh food. The brand’s tagline: “Premium To-Go.” Advertising debuts this month and will include video, out-of-home, streaming audio, search, digital, experiential, email and local activations all designed to establish fireside MARKET as the go-to-place for premium, made-to-order meals. It will run into the Fall.
This professional campaign titled 'Premium To-Go' was published in United States in October, 2025. It was created for the brand: Potawatomi Ventures, by ad agency: Hanson Dodge. This 360°, Digital, and Integrated media campaign is related to the Food and Retail Services industries and contains 3 media assets. It was submitted about 2 months ago by President: Roy Elvove of Elvove Associates LLC.
Credits
Creative:
Chief Creative Officer: Mike Roe
Creative Director: Katherine Schmidt
Sr. Art Director: Jillian Turbessi
Associate Art Director: Konrad Losiak
Graphic Designer: Brady Vanderhart
Account:
VP, Client Leadership: David Pollard
Sr. Account Director: Eric Prado
Account Supervisor: Molly Venturini
Production:
Production Manager: Michael Joyce
Hero Food Photographer: Chris Hynes
Bulk Food Photographer: Nicole Hansen
Foot Stylist: Stef Endres
Hot Moms Photographer: Kat Schleicher
