Pop-up theater
Description
The Ultrabook™ POP-UP THEATER is a series of live stunts that demonstrates the ultra thin design & responsiveness of the Ultrabook™. A uniquely choreographed team of 60 individuals create a human digital wall made of Ultrabooks. The Pop-Up teams make surprise appearances on the streets of Los Angeles, transforming an everyday location into a mini theater.
This professional campaign titled 'Pop-up theater' was published in United States in February, 2012. It was created for the brand: Intel, . This Ambient medium campaign is related to the Electronics, Technology industry and contains 1 media asset. It was submitted about 13 years ago.
