It's a custom during Tamil Nadu's harvest festival for families to boil milk in rice pot and chant their prayers when the pot overflows. As a sports brand, Sportsal connected with this tradition using a 3D visual of a pot overflowing with sporting equipment.

This professional campaign titled 'Pongal '24' was published in India in January, 2024. It was created for the brand: Sportsal, by ad agency: Deepsense Digital Solutions. This Digital medium campaign is related to the Media industry and contains 1 media asset. It was submitted 3 months ago by Digital Agency: Deepsense Digital of Deepsense Digital Solutions Pvt. Ltd..


Advertising Agency: deepsense digital solutions
Brand: Sportsal
3D Design: Vignesh A
Senior Designer: Ravi Kumar
Strategist: Janardhan T, Chinmay
Copy: Chinmay


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