16:9 Films

Polio Immunization

Agency: Seagull

Film on the importance of Polio Immunization


Advertising is all about doing some interesting work and in the process if you manage to do something purposeful, it's truly satisfying. Once there was an overload of mundane work. So, I and my art partner decided to brainstorm and think of some interesting ideas for a social cause. We decided to crack something on Polio.

Idea: Instead of showing the plight of those affected with polio, what if we tried to view life from their perspective.

This professional campaign titled 'Polio Immunization' was published in India in May, 2022. It was created for the brand: 16:9 Films, by ad agency: Seagull. This Film medium campaign is related to the Public Interest industry and contains 1 media asset. It was submitted almost 2 years ago by CN Selva Kumar of Webchakkna.


Advertising Agency: Seagull Pune
Art Director: Charudatta Chothe
Copywriter: CN Selva Kumar

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