ADVERTISING

IKEA

Plastic Surgery

School: MADS

Description

Problem Plastics amount to 80% of all the garbage dumped into the world’s oceans, and has a horrifying impact on the ocean life. Solution IKEA will develop a series of toys depicting sea animals that are visibly transformed due to plastic. By bringing attention to this problem, we advocate minimizing plastic use to our customers.

This student campaign titled 'Plastic Surgery' was published in Russia in December, 2019. It was created for the brand: IKEA, by ad school: MADS. This Design medium campaign is related to the House, Garden and Retail Services industries and contains 1 media asset. It was submitted over 2 years ago by Max Besov: Max of Creative Gang.

Credits

Advertising School: MADS, Moscow, Russian Federation
Art Director: E.trokhina
Copywriter: M.besov
Copywriter: A.valova
Copywriter: V.frolova
Copywriter: R.fekhredinov
Tutor: E.shilyaeva
Tutor: A.potekhin

Dicopay
Plus Supermarkets

ADVERTISING

Sign up for our newsletter

Don't miss out. Receive our free weekly newsletter to learn about the best creative work from all around the globe. We're keeping your email safe and confidential.