ADVERTISING

IBM

Peace, love and linux

Agency: Ogilvy

Description

IBM's Peace, Love, and Linux advertising campaign, sidewalk graffiti, observed on April 20, 2001.
Commercial speech masquerading as street art. In several cities including New York and San Francisco city officials complained. Usually corporations pay for their ad space. IBM refused to comment on whether the graffiti was illegal or not, however, they eventually pulled the ads. All the press and protest I'm sure helped make the campaign a success.

This professional campaign titled 'Peace, love and linux' was published in United States in October, 2005. It was created for the brand: IBM, by ad agency: Ogilvy. This Ambient medium campaign is related to the Electronics, Technology industry and contains 1 media asset. It was submitted over 16 years ago.

Credits

Advertising Agency: Ogilvy and Mather

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