Opel Adam – The Color Changing Car

Agency: Grey


What happens when you park the new, not yet launched, Opel Adam in central Copenhagen on a dark evening - and make it come to life? We tried and ended up giving unsuspecting bar guests and people passing by something they hadn't seen coming.

This professional campaign titled 'Opel Adam – The Color Changing Car' was published in Denmark in February, 2013. It was created for the brand: Opel, by ad agency: Grey. This Ambient medium campaign is related to the Automotive industry and contains 1 media asset. It was submitted over 11 years ago.


Advertising Agency: UncleGrey, Copenhagen, Denmark
Art Director: Jon Goldtsche
Copywriter: Jesper Jørgen Hansen
Chief Of Operations: Carsten Bülow
Account Manager: Ingeborg Balle-Petersen
Creative Technologist: Karsten Kirkegaard
VJ: Thomas Romlöv
Director: Emil Kahr
Producer: Niels Kau
Photographer: Simon Mouridsen
Music: Ole Brodersen – Kay&Ndustry


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