Description
The integrated campaign features film content from VCCP London who used photographer Scott Grummett to shoot mouth watering, dynamic crops of delicious, fully loaded nachos crafted with Doritos Dippers. Inspired by epic movie trailers, they then worked with VCCP Prague and Girl&Bear to develop playful CG animations to further elevate nachos to the next level featuring helicopters, velociraptors and even a dragon! Iconic VO artist, Redd Pepper, was chosen to deliver the campaign message and give the bold visuals even more energy and a cinematic tone.
This professional campaign titled 'Next Level Nachos' was published in United Kingdom in September, 2023. It was created for the brands: Doritos and Pepsico, by ad agencies: Girl&Bear, VCCP London, and VCCP Prague. This Digital, Film, and Integrated media campaign is related to the Confectionery, Snacks and Food industries and contains 1 media asset. It was submitted 7 months ago.
Credits
CAMPAIGN TITLE: Next Level Nachos
CLIENT: PepsiCo
ADVERTISING AGENCY: VCCP
CREATIVE DIRECTORS: Matt Lloyd
CREATIVE: Cristina Vant & Chris Meaton, Henry Westcott & Robbie Field
BUSINESS DIRECTOR: Max Fabian
SENIOR ACCOUNT DIRECTOR: Jess Ridley
SENIOR ACCOUNT MANAGER: Nicole Mouawad
SENIOR PLANNER: Rebecca Pinn
AGENCY TV PRODUCER: Vanessa Troop & Rizza Danico
AGENCY CREATIVE PRODUCER: Brad Willis & Suzanne Holland
MEDIA BUYING AGENCY: OMD
EDITOR: Tom James
POST-PRODUCTION COMPANY: Girl & Bear / VCCP Prague
POST PRODUCER : Vanessa Troop & Marek Fric
COLOURIST : Syd Harvey, Senem Pehlivan
MCR OPERATORS: Anil Douglas & Alex Reid
AUDIO POST-PRODUCTION COMPANY: Girl & Bear / Jungle Studios
SOUND ENGINEER: Emily Vizard / Tom Pugh
ANIMATION LEAD: Jan Reeh
PHOTOGRAPHER: Scott Grummett
PHOTOGRAPHERS AGENT & PRODUCTION Co: Peter Bailey Company
FOOD STYLIST: Udo Reichelt-Schaurer
