NAZLA – Timeless Abayas 2025
School: Self-Initiated Project
Description
Timeless Abayas 2025" by NAZLA celebrates the elegance of traditional Saudi wear through a modern, minimalist lens. The campaign highlights luxurious fabric details, bold cuts, and rich colors designed for the confident, modern Saudi woman. Using cinematic lighting, deep reds, and a clean layout, each visual tells a story of cultural pride and refined individuality.
This student campaign titled 'NAZLA – Timeless Abayas 2025' was published in Egypt and Saudi Arabia in July, 2025. It was created by ad school: Self-Initiated Project. This Design and Digital media campaign is related to the Beauty and Fashion industries and contains 9 media assets. It was submitted 4 months ago by Senior Graphic Designer l 3D Artist: Basel Shafik of Freelance.
Credits
Advertising Agency (School): Independent / Self-Initiated, Cairo, Egypt
Production Company: Personal Project
Art Director: Basel Shafik
Copywriter: Basel Shafik
Photographer: Basel Shafik
